You have the option to showcase a sponsoring company's logo or product by bringing it to the event for photography. The race receives extensive broadcast coverage annually, allowing you to display sponsor logos on your headgear, arms, and legs during the event (while the official race number is placed on your torso).
It's a great idea to fundraise for a charity you're passionate about. Write to local and national companies, informing them of your plan to participate in the 2026 World Marathon Challenge and the charity you'll be supporting (refer to the sample letter below). Follow up with a phone call to emphasize the media exposure and goodwill associated with potential sponsorship. This can be a mutually beneficial outcome for the charity, sponsoring companies, and yourself.
Sample Letter:
Subject: 2026 World Marathon Challenge Sponsorship Opportunity
Dear __________
I am reaching out to present an exciting marketing/sponsorship opportunity for your company.
In January 2026, Runbuk, Inc will host the 9th World Marathon Challenge, where athletes from around the world will run 7 Marathons in 7 Continents in 7 Days. I intend to participate but need to raise funds, prompting this letter to you.
An extreme challenge like this naturally captures attention from local, regional, and international media across various platforms. The exposure goes beyond sports pages to encompass general and lifestyle sections, magazines, and radio, TV, and the Internet.
While you can quantify the benefits of financing my entry, I see this as a unique chance for your company to gain visibility and product promotion among a captivated audience. You have the opportunity to be associated with true grit and innovative sponsorship, enhancing your brand's recognition and boosting sales. Additionally, my participation aims to raise funds for a deserving charity, offering you positive association with a just cause.
I would appreciate the opportunity to discuss this further with you and look forward to connecting soon. Meanwhile, please visit https://www.worldmarathonchallenge.com/ for more information about the race.
Yours sincerely,